One of my favorite conversations is sweet spots in loyalty programs. Be it casino, hotel or airline programs it is always fun to imagine how one can reach top tier elite status with the least amount of spend. I was actually discussing CHEAP Hyatt Elite Status with my buddy John the other day, as it references to Hyatt Globalist status. Globalist (formerly Hyatt Diamond) is now the top published tier for Hyatt loyalty.
Wine is big business, even in the airline world. Delta Wine, not always thought of as cutting edge seems to be quietly making a number of improvements. Andrea Robinson, Master Sommelier has been curating the Delta wine program the past few years. Delta also has a wine education program for flight attendants.