Why don’t I show loyalty to one airline program? Why do I remain a travel loyalty program free agent? Umm because—I don’t have much money but I still want to go places.
Last year, Michael told me about an idea to have a conference that would discuss maximizing travel miles and points and casino rewards. Ya know, bringing TravelZork dot com to life. What a great concept. The idea went dark for awhile and popped up just a few months ago. ZorkFest 2017 was ready to go!
Las Vegas casino players clubs are tightening the purse strings on how they reward customers. Before you get fired up just understand that this isn’t new. The casino operators are just discussing this publicly.
ZorkFest | Register Today | Travel Smarter Gamble Smarter | An unprecedented assortment of sessions on all aspects of Travel and Casino loyalty, packed into just one day!
ZorkFest has been a passion project in the making for a long time. I have always wanted to combine two of my interests into one amazing event. Casino Loyalty and Travel Loyalty. ZorkFest, an unprecedented assortment of sessions on all aspects of Travel and Casino loyalty, packed into just one day!
Most casino operators in Las Vegas prefer to have a revenue split close to MGM than Caesars. In fact, Caesars wants to have a revenue split closer to MGM Resorts. The two casino operators have different approaches to their companies. MGM Resorts is expanding with new casinos and a massive profit growth plan. Meanwhile, Caesars Entertainment is looking elsewhere to generate revenue.
I’m a big fan of loyalty programs. I generally belong to just about any that will have me, whether it’s a frequent flyer scheme or a punch card at a local sandwich shop. There is, however, one thing about loyalty programs that tends to aggravate me: Their name.
One of my favorite conversations is sweet spots in loyalty programs. Be it casino, hotel or airline programs it is always fun to imagine how one can reach top tier elite status with the least amount of spend. I was actually discussing CHEAP Hyatt Elite Status with my buddy John the other day, as it references to Hyatt Globalist status. Globalist (formerly Hyatt Diamond) is now the top published tier for Hyatt loyalty.
It came as a big surprise when I opened up my news feed and saw that Delta had announced the “World’s first all-suite business class introduced in Delta One.” Delta customers could use some good news right now given last week’s system meltdown..
This is part 3 in our continuing series focused on the Delta Skymiles Medallion Program. It’s time to set a goal, layout a strategy and start working on achieving Medallion Status with Delta.
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