Rio Rewards Overview

Rio Rewards

Rio Las Vegas is now an independently operated casino owned by Dreamscape Corp. This is the first time the casino-hotel isn’t under the Caesars Rewards umbrella in more than two decades. The casino now operates its loyalty program aptly named Rio Rewards. The property is just west of the Vegas Strip on Flamingo Rd. next […]

Consequences of Total Rewards 2018 Devaluations

Total Rewards 2018

While the upcoming changes, effective 02/01/18, to the Caesars Total Rewards program, is a massive slash in benefits, some of the changes certainly make sense from their perspective. I try to play devil’s advocate and understand the business purpose for these decisions. Some I get, while others baffle me when I try to view them through the bean counter’s eyes.

[Ouch!] Major Changes to Total Rewards 2018 Benefits

Total Rewards 2018 Benefits

Caesars unveiled their Total Rewards benefits for 2018. While rumors had been circulating of an upcoming degradation of benefits, nobody predicted how steep it would be.  Most of the key benefits of the Total Rewards program that made it the best casino loyalty program in the country are all gone. The biggest head-scratcher, is that the higher the tier one attained, the more that was taken away.

Living the Mlife: World of Hyatt Partnership

The Mlife

Living the MGM Mlife – World of Hyatt Partnership | What it means for the frequent traveler is that you don’t necessarily need to gamble to get Mlife perks as high as Gold.

Caesars Total Rewards | Part 4 | Generating Casino Offers (Marketing Offers)

Caesars Total Rewards | Part 4 | Generating Marketing Offers

How do you alter your play to receive the best casino offers possible based on your bankroll? As I stated in the previous installment, it’s done by the timing of your gaming sessions, which directly affects your Theo (your theoretical loss to the casino, which is the way that the casino calculates what you are worth to them.).