jay
About the author
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Jay A. Alpert, a New York-based contributor and former resident of Las Vegas, has a hard time staying in one place and at one elevation. He’s a gold level flyer on United, but strays occasionally from the Star Alliance for the right scheduling or airfare deal. On the ground, he is an award-winning writer whose portfolio spans broadcast, print and online. His work has appeared in media throughout the English-speaking world. He’s even had his writing translated into Korean. When he feels like laying low, Jay is a PADI diver with advanced certification and has hit sites from the Florida Keys to Sipadan, Malaysia.

Air France
Air France Joon and Appealing to the Millennial Traveler
August 4, 2017 Jay

Air France Joon and Appealing to the Millennial Traveler

A peppy video that is uniquely and chicly French announces a new airline philosophy. It shows social media channels and assumedly young and trendy animated travelers getting ready for insta/snap-worthy adventures. The new airline product is Air France’s Joon.

Hotel Reviews
RECHARGE | On-Demand Hotel Rooms
May 24, 2017 Jay

RECHARGE | On-Demand Hotel Rooms

The property did not offer an early check-in option and we did not want to book a day room elsewhere. We were the type of travelers Recharge, a new app, is targeting. Recharge is a service that allows on-demand hotel room bookings. It charges by the minute with a general half-hour minimum.

Food and Beverage
Hotel Bar Buzz | Rooftop Bees and Cocktails
April 14, 2017 Jay

Hotel Bar Buzz | Rooftop Bees and Cocktails

Hotel bar. The two words evoke the image of a darkly lit bar with disheveled businesspeople shaking the ice in their glasses as they dream of being home. But as hotel chains rapidly work to give properties and brands their own character while luring customers back from boutiques, that spirit is moving to the bar. Among the efforts, a feature that literally goes to the top: bee cultivation on the hotel roof.