Last week nearly all casino news focused on Hard Rock Hotel & Casino Atlantic City.
Opening Announced – June 28th
James F. Allen, chairman of Hard Rock International and chief executive officer of Seminole Gaming, officially announced a June 28 opening. The hotel and casino are owned by the Seminole Indian tribe of Florida. Stressing that Hard Rock “is an entertainment facility, not just a casino,” Allen also announced some of the 300 acts already booked in Atlantic City.
Third Eye Blind will be the inaugural concert on July 5 in the Hard Rock at the Etess Arena (formerly the Mark G. Etess Arena). Other acts – among them, Howie Mandel on July 3 and 4, Jon Lovitz on July 5, and Kellie Pickler on July 6 – will perform in The Theater (formerly Xanadu). Both the arena and Xanadu are being extensively remodeled.
Visit the Hard Rock Atlantic City Events Page for a complete list of scheduled performances.
That said, Hard Rock is also a casino with 2,100 slot machines and 120 table games, as well as a 2,000-room hotel. For a limited time the hotel is offering two complimentary room nights for certain top-level player loyalty cardholders. You could qualify if you have a players card from any of the other casinos in Atlantic City, Parx or SugarHouse in Philadelphia, or an existing Hard Rock casino in Florida, Iowa, Nevada and Ohio.
Hard Rock also will feature a Howie Mandel Comedy Club, 20 restaurants and bars, and a portion of the world’s largest collection of music memorabilia, including outfits worn by Whitney Houston and Mariah Carey, and an autographed guitar from Jon Bon Jovi.
Be sure to check out: [EXCITING! Soft Opening] Ocean Resort Casino Atlantic City
Related (from April 2017): Will Hard Rock Atlantic City Rock The Boardwalk Back To Life?
“Music drives us, feeds our spirit, and inspires our lives”
Hard Rock Atlantic City offers The Sound of Your Stay® program. According to Hard Rock, this “exclusive audio experience that puts our guests up close and personal with the music. Whether you want to rock out or just tune in and listen, we’ll hook you up for free through our tracks.®, picks.®, and wax.® amenities.”
Comp Rooms and Tier Match
Lower-tier level players may qualify for one complimentary night or, at a minimum, 25 percent off the prevailing rate.
For a complete list of eligible players cards visit the Hard Rock Tier Match page. To book a complimentary room, call 609-449-1000. Discounted rooms must be booked online.
The complimentary rooms are not totally free. Guests still will have to pay a $15 resort fee, plus other taxes and fees totaling $22.31 daily. Self-parking is $10; valet, $15, but with unlimited in-and-out privileges each stay.
Parking
All players cards which qualify for the complimentary room offer – in addition to Mlife Rewards Pearl, Total Rewards Platinum, Taj Mahal Executive and Tropicana Copper – also will get complimentary self-parking. Guests will pay at the garage entrance and get reimbursed in free play by taking the receipt to the Wild Card Services Desk. For details, click here.
Wild Card Rewards – Hard Rock’s Rewards program
In addition, once the casino opens, Hard Rock’s Wild Card Rewards player loyalty program will match the tier level from any of the competing casinos eligible for the room offer.
Hard Rock’s Rewards program has three levels: Premier, Elite and Rock Royalty. The casino will determine which players card most closely matches these levels. Redeeming the hotel offer or signing up for a Rewards Card in advance of the casino’s opening will not exclude players from any new member promotions – including the tier match.
Free gaming (online)
Hard Rock Hotel & Casino Atlantic City may not open for a few more months, but social gamers can enjoy its free online casino at HardRockSocialCasino.com. The games are available both on desktop and mobile, there’s no charge to play, and winners get “virtual” credits as prizes. Players also have the option of linking play to Hard Rock’s casino loyalty programs to earn points for prizes and gifts.
Recreational gambler Darryl D. McEwen is publisher of the Seven Stars Insider – both the website (SevenStarsInsider.com) and the monthly newsletter. In addition, be sure to follow @7StarsInsider on Twitter. Darryl also writes a bi-weekly column, Mr. AC Casino, for the Atlantic City Weekly. The companion website is MrACCasino.com and the matching Twitter account is @MrACCasino.
