The Linq Casino
Despite its lack of an overt 1980’s theme and overly simple logo, The Linq casino is really unlike most that you’ll find in Las Vegas. Remember, this is a casino-hotel designed specifically with millennial casino customers in mind.
Creating a property for younger customers while still satisfying the older core customer isn’t an easy task for Caesars Entertainment. Thanks to an 118,000 square foot casino at The Linq they’ve actually delivered a casino that offers a great experience for both customer demographics.
As we discussed the hotel rooms at The Linq meet many millennial traveler requirements. The rooms are affordable, are functionally designed and have very fast wifi. The casino is much of the same. The games are affordable with limits as low as $5, the casino is designed so that there are many small clusters of games allowing for a different social environment and the wifi is free and fast.
There are roughly 14 different gaming areas spread over the 118,000 square foot casino at The Linq. While there are two traditional long rows of table games the majority of the gaming area is broken into smaller segments or pods. The casino is laid out so well that you’d might not even notice the segmentation.
When you enter the casino from The Linq promenade you can walk into a handful of different gaming areas. The first entrance puts you right into the poker “room.” The poker room looks more like a leftover area of the casino where operators placed five tables. The poker area is in an unused corner but it serves a purpose and offers poker players a venue to play some low limit poker.
As you walk down The Linq promenade the next two entrances will put you right into a great beer bar and what Caesars calls an interactive gaming area called TAG Sports Bar. This is one of my favorite gaming areas in any casino in Las Vegas right now. The bar has over 150 different beers, most of which are comp when playing video poker or one of the electronic roulette or blackjack games in the space. Since it’s a sports bar there are odds on a rotating screen and plenty of TV’s to watch the games.
You can access the poker area, a swath of table games and a couple different sections of video poker from any of these entrances. There’s one final gaming entry point at The Linq casino as you walk down The Linq promenade. You can enter the property through O’Sheas casino. The small area commemorates the casino that once occupied some of the space where The Linq now stands.
O’Sheas is a small casino within The Linq casino and has about 20 table games, beer pong, video poker, two bars and a small stage for performers. Once the sun goes down O’Sheas is almost always packed and buzzing. If lots of energy, loud noise and confined spaces aren’t for you this won’t be your favorite place to hit the tables at The Linq.
The final distinctive gaming area that really exudes modern casino floor space is 3535. The bar is right near check-in and serves mainly as a place to grab a drink. There are 6 video poker games at the bar but this isn’t enough to really be a video poker bar. The bar segues to a lounge where you’ll find couches and tables for bottle service. There’s a DJ in between the lounge and small table games area that provides hot beats for the entire space at night.
TAG sports bar, O’Sheas and 3535 each offers a gaming space with a different experience for a different group of people. The different spaces are each buzzing at night with a different segment of gaming customers. You’ll rarely find an older customer at 3535 but you’ll find a good mix in the other sections. 3535 is usually closed during the day but when the DJ is bumping the jams you’ll often see people partying in the lounge and at the table games.
Good luck grabbing a seat at TAG sports bar when there’s football on TV. The electronic table games aren’t always filled but they’re played more today than a year ago. Similarly, O’Sheas is packed with people playing blackjack as well as beer pong.
While there are different kinds of parties for different people at each of these areas there are more traditional casino elements for older customers to enjoy penny, quarter, dollar, high limits slot machines and traditional table games.
These defined areas are a testament to The Linq’s unique ability cater to different people within one building. Millennials – check, Traditional casino guest – check, Random passer by that wanders in – check. The Linq casino has done a great job creating a casino that’s friendly to millennials without forgetting the customer that already exists and wants more of the same.
Other properties are actively marketing gaming lounges for millennial customers but The Linq sort of snuck in a started doing this last year. Caesars Entertainment doesn’t have a reputation for being ahead of the curve but they might have been when creating and marketing The Linq Hotel & Casino.
Photos: Caesars Entertainment
Have you had an opportunity to experience The Linq Hotel & Casino yet?